Kiânn (Starlux Airlines)
Mar/Apr 2020
LILY Apparel was featured in “Runway New York” from the Mar/Apr 2020 issue of Kiann from Starlux Airlines.
Shanghai Fashion Week
Spring/Summer 2020
LILY Apparel had a highly-successful presentation at Shanghai Fashion Week SS2020. The event was very well attended by Chinese celebrities and fashion influencers.
NYFW Launch Event
Spring/Summer 2020
LILY Apparel kicked off its presentation at New York Fashion Week SS2020 with the New Generation of Chinese Women Launch Event.
WWD
Oct 2019
China’s Lily Opens Shanghai Fashion Week and Debuts New Flagship A leading player in the Chinese professional-wear market, it deploys a new set of narratives to attract fast-changing young consumers. (From October 9, 2019)
LILY Shanghai Flagship Launch
Fall 2019
LILY opened its new flagship store in Shanghai in tandem with its presentation at Shanghai Fashion Week SS2020. The highly-anticipated store showcases the very latest LILY collection and embodies the LILY brand.
